AHEAD Unveils Fall 2019 Apparel, Headwear Lineup

AHEAD Unveils Fall 2019 Apparel, Headwear Lineup

Company to Showcase New Offerings at PGA Merchandise Show

NEW BEDFORD, Mass. (Jan. 21, 2019) — AHEAD has announced its new men’s and women’s apparel and headwear offerings for Fall 2019, featuring a fashion-forward lineup to wear on the golf course, as well as an array of casual lifestyle clothing options.

For its men’s apparel line, AHEAD is introducing a brand-new color, Concord, poised to seize upon the trend of purple as one of the season’s hotter colors, according to Chuck Lord, chief creative officer, AHEAD. Concord will be prominently displayed as part of new polo and outerwear offerings, and also will be paired with popular existing colors, True Navy and Carbon, to create what Lord termed “several striking combinations that will hold appeal for a variety of ages and tastes.”

The company enjoyed considerable success with its Almalfi/Steel collection and for Fall ’19 has added a Flame accent to provide additional pop. This orange accent will be added to both the polo and pullover.

Concord also will be featured in the AHEAD Essentials men’s collection for Fall ’19 — first as a solid in the Fairway Performance polo, and second as part of the lineup of its “feedstripe” shirts.

Amalfi/Steel and True Navy/Concord are two new color combinations being added to the collection’s half-zip knit pullover line, while new collar stitching has been added to the entire line of eight colors.

Other new Essentials offerings include the Herringbone Print Quarter-Zip Pullover and the Hybrid Quarter-Zip Pullover. According to Lord, AHEAD has received considerable buzz with its pullovers over the past several seasons and the company expects the new fashion-forward herringbone print options to be met with similar approval.

Kate Lord

AHEAD’s Kate Lord women’s line is introducing two bright new, trending colors for Fall ’19. In one stylish collection, Nectarine is paired with existing Raspberry as well as black to create attractive polo, skort and outerwear options.

Daffodil debuts in the other new collection and is paired with Surf and True Navy to give women several sporty options. Azul adds another coordinating color for sleeveless polos and pullovers. Kate Lord also will be offering two diamond-print skorts that incorporate all the colors from their respective collection.

Kate Lord also will be introducing a Reverse Heather Fleece in three colors: Charcoal, True Navy and Petal.

Lord said the company continues to pride itself on its innovative, eye-catching ornamentation techniques that consistently achieve new heights in popularity on its apparel options. “We’re again very graphic-driven for Fall 2019 and when it comes to our ornamentation techniques, nobody does it better than AHEAD.”

Headwear

Long known for its innovative and popular headwear, AHEAD will be introducing its first-ever women’s brimmed sun hat for Fall ’19. Designed with a high-end Taslon fabrication, the Tiffany hat is moisture wicking with UPF sun protection and also features a ponytail holder in the back. Also set to debut is a new cap that is made of performance nylon and uses the actual fabric from the Fall ’19 Kate Lord fashion collection to adorn the visor lip and back closure strap. The Zoey will debut in three colors — Daffodil, Raspberry, and Surf.

New headwear options for men include the Cameron, a new take on AHEAD’s current “Cotton Linen Snap Back” cotton-linen mesh back cap. Lord said the company enjoyed such positive feedback on the cap, it decided to create a “solid” version of that cap. It will be introduced in two colors: Navy and Carbon linen. The Jordan, a textured performance fabric cap, will make its debut in eight colors. The nylon fabrication is moisture wicking, breathable, and lightweight.

The new Fall 2019 AHEAD men’s lines, Kate Lord women’s lines, headwear, and accessories, all will be featured at the PGA Merchandise Show Jan. 23-25 in exhibit booth 4757 at the Orange County Convention Center in Orlando, Fla.

At its booth, AHEAD will be giving away a limited number of special bottle openers celebrating the 20th anniversary of AHEAD’s partnership with golf legend Jack Nicklaus. AHEAD will have one of its engraving machines operating in the booth and will engrave each recipient’s name on the bottle opener. In spring 2018, AHEAD renewed its relationship with Nicklaus to continue representing the company’s headwear.

For more information about AHEAD, visit aheadweb.com. To access the company’s online shop page, visit aheadusashop.com.

About AHEADwww.aheadweb.com

Founded in 1995, AHEAD is a multi-dimensional brand with a proven track record of success distributing headwear, apparel, and accessories to the green grass, resort and corporate markets. Its single focus of providing quality products, with innovative, high-quality design, and merchandising concepts has led to more than 20 years of continued growth and expansion. AHEAD is a leading supplier of headwear to the USGA, PGA of America, Ryder Cup and numerous PGA Tour events in addition to more than 5,000 green grass and resort shops throughout the world. Among active professional golfers who wear AHEAD gear on the course are Jim Furyk and Brittany Lincicome. Golf legends Jack Nicklaus and Annika Sorenstam wear AHEAD exclusively.

AHEAD Has College Football Bowl Game Fans Covered

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AHEAD Has College Football Bowl Game Fans Covered

From traditional caps to knit hats, company offers wide range of team headwear

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NEW BEDFORD, Mass. (Dec. 12, 2017) – With the 40-game college football bowl season set to run for three weeks beginning in mid-December, it is estimated 1.7 million fans are expected to pour through the turnstiles and AHEAD has them covered.

One the country’s most recognized headwear brands, the company has unveiled new collegiate style offerings from its Team Division, including a vast assortment for men and women from traditional caps, visors and straw hats, ideal for the warmer and indoor bowl venues, to custom knit hats and headbands, perfect for colder outdoor game locations.

Founded 22 years ago, the company’s headwear is synonymous with styling, great fit, innovative ornamentation techniques and industry-leading alternative graphics.  AHEAD’s offerings of caps and knit hats can be emblazoned with the official collegiate team logo of one’s choice.

“Not only do we offer a wide range of headwear to suit all interests, tastes, and styles, but we have an unparalleled selection of styles and graphics of how the logo is applied to the hats,” said Anne Broholm, CEO, AHEAD. “More than anything, we take pride in the fact that all AHEAD headwear has unmatched attention to detail.”

Ornamentation options abound, Broholm noted, everything from direct embroidery to frayed twill patch.

She added the custom heather knit hats, complete with an inner fleece lining, are growing increasingly popular. Customers can choose to knit hats with or without a pom and cuff. Among men, Broholm said, two-tone hats are a hot trend.

The collegiate bowl season begins with five games on Saturday, Dec. 16, and culminates with the National Championship Game on Monday, Jan. 8, 2018 in Atlanta.

Recently, AHEAD launched its first-ever consumer website – aheadusashop.com – making it even easier for consumers to order their headwear. A key feature of the site provides for consumers to personalize their headwear with as many as two lines on the back center of the hat.

For additional information on AHEAD, visit its website at aheadweb.com/. To order from its new consumer site, visit aheadusashop.com. To see AHEAD’s 2018 Team Catalog, visit aheadweb.com/web/guest/team.

 

About AHEAD www.aheadweb.com

Founded in 1995, AHEAD is a multi-dimensional brand with a proven track record of success distributing headwear, apparel, and accessories to the green grass, resort and corporate markets. Its single focus of providing quality products, with innovative, high-quality design, and merchandising concepts has led to more than 20 years of continued growth and expansion. AHEAD is a leading supplier of headwear to the USGA, PGA of America, Ryder Cup and numerous PGA Tour events in addition to more than 5,000 green grass and resort shops throughout the world. Among active professional golfers who wear AHEAD gear on the course are Jim Furyk and Brittany Lincicome. Golf legends Jack Nicklaus and ANNIKA wear AHEAD exclusively.

AHEAD Unveils New Spring-Summer ’18 Headwear Collections

AHEAD Unveils New Spring-Summer ’18 Headwear Collections

Popular Ornamentation Technique—GrafixWeld—Now Available for Select Styles

NEW BEDFORD, Mass. (July 18, 2017) – AHEAD has announced its 2018 spring-summer collection of headwear that features new performance fabrics and styles, fashion items inspired by hot industry trends, and an array of options with the company’s industry-leading alternative graphics and ornamentation techniques. The new headwear offerings for both the AHEAD and Kate Lord brands will debut at the 2017 PGA Fashion & Demo Experience, Aug. 14-16, in Las Vegas.

Triggered by the past success with its GrafixWeld™ technology on its apparel brands, AHEAD will now offer the smooth, techy ornamentation technique on select headwear. All GrafixWeld logos are made to order, and color coordinated to every item.

“Decoration continues to be first and foremost for us as our creative ornamentation techniques continue to set us apart from our competition,” said Chuck Lord, Chief Creative Officer, AHEAD. “This season is no different as we bring our proprietary GrafixWeld technique to our headwear, and continue to offer selections with unmatched attention to detail.”

A new Space Dye Tech hat that ties back to AHEAD’s apparel for spring and summer will be available for men and women alike. With a space dye front and sphere tech back and visor, the mid-fit hat debuts in three color combinations for men, and four for women.

New for men is a trendy Performance Mesh Back cap, a structured classic fit option that boasts an aegis tech front, and a birdseye mesh back and undervisor. The seven color combinations include brand-new colors on the men’s side—cowboy blue and cobalt. In addition, a winter grey/white camo option is sure to be an instant hit, Lord predicted.

The popular men’s Performance Ballmarker Cap has received a performance update and includes a convenient rubber magnet on the visor’s right side. It will be available in white, red, cowboy blue, and graphite, another new men’s color being introduced for spring-summer ’18.

In addition to the Space Dye Tech hat, Lord said the Kate Lord offerings for Spring-Summer ’18 “are as robust as ever.” He pointed to the new Ladies’ Knit with Pom (three colors: white, heather, charcoal) that capitalizes on the fur pom trend, plus a wide selection of visors that tie in perfectly with the new Kate Lord’s Essentials offerings. Vibrant colors such as dahlia, persimmon, surf and freesia provide a diverse color palate that will appeal to everyone both on course and off.

The company will be exhibiting its new spring-summer ’18 headwear and apparel lines in booth 602 at the PGA Fashion & Demo Experience at Las Vegas’ Venetian Resort.

For more information on AHEAD, visit www.Aheadweb.com.

About AHEAD | www.aheadweb.com

Founded in 1995, AHEAD is a multi-dimensional brand with a proven track record of success distributing headwear, apparel, and accessories to the green grass, resort and corporate markets. Its single focus of providing quality products, with innovative, high-quality design, and merchandising concepts has led to more than 20 years of continued growth and expansion. AHEAD is a leading supplier of headwear to the USGA, PGA of America, Ryder Cup and numerous PGA Tour events in addition to more than 5,000 green grass and resort shops throughout the world. Among active professional golfers who wear AHEAD gear on the course are Jim Furyk and Brittany Lincicome. Golf legends Jack Nicklaus and Annika Sorenstam wear AHEAD exclusively.

 

 

AHEAD Renews Agreement as Official PGA of America Merchandise Licensee

AHEAD Renews Agreement as Official PGA of America Merchandise Licensee

NEW BEDFORD, Mass. (Feb. 21, 2017) – One of the country’s top headwear, apparel and accessories brands for the green grass, resort, collegiate, and corporate markets, AHEAD, announced it has extended its agreement with The PGA of America as an official merchandise licensee for its spectator events, including the 2017 PGA Championship to be played at Quail Hollow Club in Charlotte, N.C.

This multi-year agreement will extend the relationship through 2018.

AHEAD values its 17-year relationship with the PGA of America and the opportunity to play a significant role in the annual PGA Championship, Sr. PGA Championship, and the 2016 Ryder Cup.

“Under the leadership of Mike Quirk, the PGA has tried some innovative new concepts that we are proud to be a part of,” said Anne Broholm, CEO of AHEAD.

AHEAD is a leading supplier of headwear to the PGA of America, USGA, Ryder Cup, and numerous PGA Tour events in addition to more than 5,000 green grass and resort shops throughout the world.

“AHEAD has been a long-time partner of the PGA of America and it’s relationships like this that contribute to the success of our annual events,” said Paul Levy, President, PGA of America.  “We appreciate AHEAD’s commitment to the PGA and are excited to extend our agreement.”

AHEAD is best known for its premier headwear collections that feature original approaches to logo embroidery options.  Founded in 1995, AHEAD has been able to capitalize on the golf industry’s desire for high-quality graphics on headwear and an array of men’s and women’s apparel.

For additional information about AHEAD, visit www.aheadweb.com.

About AHEAD | www.aheadweb.com

Founded in 1995, AHEAD is a multi-dimensional brand with a proven track record of success distributing headwear, apparel, and accessories to the green grass, resort and corporate markets. Its single focus of providing quality products, with innovative, high-quality design, and merchandising concepts has led to 19 years of continued growth and expansion. Among active professional golfers who wear AHEAD gear on the course are Jim Furyk, Sean O’Hair and Brittany Lincicome. Golf legends Jack Nicklaus and ANNIKA wear AHEAD exclusively.