American Express Announces Enhanced Experiences at 93rd PGA Championship

ATLANTA, Aug 08, 2011 (BUSINESS WIRE)—Continuing its long partnership with The PGA of America, American Express is providing both Cardmembers and golf fans at the 93rd PGA Championship at Atlanta Athletic Club with an enhanced on-site experience with greater access to course and tournament information, instruction from PGA and LPGA professionals and premium on-site hospitality access.

PGA Learning Center presented by American Express

American Express will be presenting the PGA Learning Center, an onsite interactive facility located near the main spectator entrance that will provide attendees with exclusive access to all things golf, including six lesson areas, golf simulators, putting instruction and more. This year, attendees can expect to find numerous ways to get involved in the action, including:

—Cardmember Swing Analysis: American Express(R) Cardmembers have exclusive access to advanced swing analysis, a unique technology that uses cameras and advanced motion technology to analyze the player’s form. Cardmembers can receive additional guidance on their technique from online lessons via email that are delivered after the championship.

—Complimentary Golf Lessons and PGA Clinics: PGA and LPGA Professionals will be accessible onsite to offer all golf fans tips on how to sharpen their game. Personalized 10-minute lessons will be available by appointment in the hitting bays, as well as daily group clinics to provide further instruction to improve player skills and techniques. In addition, American Express(R) Cardmembers will be offered enhanced lessons utilizing dynamic swing analysis technology and video capture and will also receive post event web lessons as a special benefit. PGA Professionals will also be available for instruction at putting lines.

—“Closest to the Pin” Contest: Golf fans wanting to test their skills can participate in a “Closet to the Pin” daily contest on virtual simulators. Winners will receive certificates for 25,000 Delta SkyMiles—enough to cover a roundtrip domestic ticket—courtesy of the Delta SkyMiles(R) Credit Card from American Express and a PGA Championship commemorative golf bag. There will be two winners per day, beginning Monday, Aug. 8 through Sunday, Aug. 14. (see Abbreviated Rules below)

Cardmember Benefits at PGA Championship

American Express continues to deliver unique access to the action and key players, providing Cardmembers with a passion for golf with the best experiences:

—American Express CourseCast Radio: Bringing back a Cardmember favorite, American Express will once again provide complimentary CourseCast Radio devices which provide listeners with the opportunity to listen to play-by-play commentary and live updates on Sirius XM as they watch play from the course.

—American Express Cardmember Club: An air-conditioned facility located adjacent to the 11th hole, the American Express Cardmember Club will serve as a relaxing getaway with premium seating and TVs for watching event coverage away from the heat. Special benefits courtesy of the Delta SkyMiles(R) Credit Card from American Express will be available to all American Express Cardmembers.

—Premium Access Packages: American Express continues to offer its Cardmembers access to the best that the PGA Championship has to offer. Cardmembers were able to purchase tickets to the American Express Chalet located on the 18th hole, special seating at the practice range, tours of the Bobby Jones Memorabilia Room at the Atlanta Athletic Clubhouse and access to the media center for post-round player interviews.

To learn more about American Express’ special access to premiere sporting events across the country and other entertainment offers visit americanexpress.com/entertainment.

Abbreviated Rules

Participants in the PGA Learning Center Event (the “Event”) agree to release and hold harmless American Express Travel Related Services Company, Inc. (“Sponsor”), Delta Air Lines, Inc. and The PGA of America, and their respective affiliates, subsidiaries, advertising and promotion agencies and, each of their respective directors, officers, employees, representatives and agents, from and against any and all liability for any injuries, losses, or damages, of any kind, to persons, including death and property claims, actions, proceedings, or judgments, arising in whole or in part, directly or indirectly, from participation in the Event held at the Atlanta Athletic Club from August 8-14, 2011.

1. Contest open to legal residents of the United States and the District of Columbia who are 18 years of age or older on the date of participation. Additionally, to be eligible, any potential participant, under the age of eighteen (18) on the date of participation, must provide a completed liability waiver signed by the potential participant’s parent or guardian. Contest valid from August 8 – August 14, 2011. One winner closest to the hole will be selected at 7:00 PM each day of the 2011 PGA Championship from those participating in the contest that day. Winner need not be present at time of award to win. Winners will be notified by e-mail provided on entry form.

2. One (1) Certificate redeemable for 25,000 miles through the Delta SkyMiles(R) program. Winners who are not already a member of the Delta SkyMiles(R) program can join for free at http://www.delta.com/skymiles . Use of miles is subject to the terms and conditions of the Delta SkyMiles(R) program which are subject to change without notice and can be found at http://www.delta.com/skymiles . Certain restrictions may apply, which are subject to change at the sole discretion of Sponsor.

SOURCE: American Express

     
      PMK-BNC
      Peter Martin, 212-373-6111
      .(JavaScript must be enabled to view this email address)
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      or
      American Express
      Caitlin Lowie, 212-640-2921
      .(JavaScript must be enabled to view this email address)
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Mirassou® Winery Continues Dedication to Women’s Golf

Mirassou announces renewal of three-year agreement with the LPGA®, support of 2011 U.S. Women’s Open and partnership with professional golfer Brittany Lincicome

MODESTO, Calif., Aug. 9, 2011 /PRNewswire/—Today, Mirassou Winery announced a number of activities demonstrating the California winery’s continued dedication to women’s golf, including renewal of a three-year contract with the Ladies Professional Golf Association (LPGA), proud support of the 2011 U.S. Women’s Open, as well as a partnership with professional golfer Brittany Lincicome.
(Photo:  http://photos.prnewswire.com/prnh/20110809/CG47759)

“We are thrilled to continue our support of women’s golf,” said David Mirassou, wine expert and sixth-generation Mirassou family member. “We’ve always felt that the lively spirit of our wines is a perfect pairing with the golf community and we look forward to a bright future through these exciting partnerships.”

The official wine of the LPGA since 2008, Mirassou’s contract renewal with the LPGA will continue this designation for another three years.

“We are very proud to have Mirassou continue their strong relationship with the LPGA and we are excited to have the opportunity to continue building upon the partnership in the future,” said Jon Podany, Chief Marketing Officer of the LPGA.

Mirassou is also a proud supporter of the 2011 U.S. Women’s Open, which took place last month in Colorado Springs, Colo., where the world’s top female golfers vied for the coveted National Championship.

As a further commitment to women’s golf, Mirassou has also teamed up with professional golfer Brittany Lincicome, recent winner of the 2011 ShopRite LPGA Classic. Alongside David Mirassou, Lincicome appears in a television ad for the brand, scheduled to air during coverage of select LGPA tournaments throughout the season.

For delicious recipe and wine pairings inspired by the golf lifestyle and for more information, visit http://www.mirassou.com or http://www.facebook.com/MirassouWinery.

About Mirassou Winery:  The Mirassou family has been growing grapes and crafting superior wines in California since 1854, earning them the distinction of being America’s oldest winemaking family. Today, the Mirassou wine style is refreshing and fruit-forward. Mirassou’s premium wines – Pinot Grigio, Sauvignon Blanc, Chardonnay, Riesling, Moscato, Pinot Noir, Merlot and Cabernet Sauvignon – retail for approximately $12 per bottle and are widely available in all 50 states. They can be located through Mirassou.com’s “Where to Buy” section, on the Mirassou Winery Facebook page, or by ordering at http://www.thebarrelroom.com.
SOURCE Mirassou Winery

PGA TOUR Superstore Continues to Expand

Delray Beach Store Set to Open this Fall

ROSWELL, Ga., Aug. 9, 2011 /PRNewswire/—On the heels of opening its Denver store in May, PGA TOUR Superstore today announced it is bringing the ultimate golf and tennis shopping experience to Palm Beach County, FL, with the opening of a 50,000 square-foot superstore in Delray Beach.  The store will be located in the Delray Crossing Shopping Center at 1060 Linton Boulevard, and is anticipated to open in November 2011. 

“We’re looking forward to bringing our stores’ products, services and expertise to golfers in the Delray Beach area,” PGA TOUR Superstore President & CEO Dick Sullivan said.  “Our new customers will quickly see that we are equipped to serve a broad range of golfers, with an emphasis on offering golf’s best brands, fitting products to each customer’s unique needs, and providing the broadest array of golf services.  In a nutshell, we make it easy to get in, and stay in, the game.”

The Delray Beach store is PGA TOUR Superstore’s 12th location.  The company currently has three stores in metro Atlanta; two each in Dallas, Myrtle Beach and Phoenix; one in Naples; and recently opened a store in Denver.  The stores are owned and operated by Golf & Tennis Pro Shop, Inc., whose controlling owner and chairman is Arthur M. Blank, retired Home Depot co-founder and owner of the Atlanta Falcons.
“We’re looking forward to serving new customers in the Delray Beach area,” Blank noted.  “Our products, services and knowledgeable associates are the best in the industry, and we promise our new customers a great experience in an inviting environment.”

Inside PGA TOUR Superstore, Delray Beach customers will find the best golf brands in the industry, including Titleist, TaylorMade, Callaway, PING, Nike, Cobra, adidas, Cleveland, Srixon, Adams, Mizuno, FootJoy and Bridgestone.  In addition, the store will carry a broad array of men’s and women’s golf apparel; a large selection of junior golf products; and a compelling assortment of tennis and fitness apparel, as well as tennis equipment and shoes, featuring Wilson, Prince, Nike, Babolat, adidas, Under Armour and more.

The store will also provide a number of high-quality in-store services, including personalized golf lessons and group clinics by golf professionals; club and ball fittings; and club regripping and reshafting.  The store experience includes performance practice bays, hi-tech fitting and lesson simulators and a 2,000 square-foot putting green, as well as an on-site tennis demo area and racquet restringing.

About PGA TOUR Superstore:

PGA TOUR Superstore is operated by Golf & Tennis Pro Shop, Inc., headquartered in Roswell, GA and a wholly-owned subsidiary of AMB Group, LLC.

As the PGA TOUR’s exclusive off-course/off-airport retail partner, PGA TOUR Superstore provides customers with access to the same technology and expertise that card-carrying TOUR Pros use each week in the TOUR Vans that accompany them. All stores are staffed with teaching professionals and have multiple state-of-the-art swing simulators, practice hitting bays, a putting green, and a chipping area. There is also an in-house club making and repair facility. Many stores are equipped with a full-size tennis court and a tennis professional on staff for lessons and clinics.

Along with equipment and accessories, PGA TOUR Superstore has an unmatched selection of men’s, women’s and juniors’ apparel and footwear for golf, tennis and fitness.
For more information, visit http://www.pgatoursuperstore.com.

About the PGA TOUR:

The PGA TOUR is the world’s premier membership organization for touring professional golfers, co-sanctioning more than 100 tournaments on the PGA TOUR, Champions Tour and Nationwide Tour.
The PGA TOUR’s mission is to entertain and inspire its fans, deliver substantial value to its partners, create outlets for volunteers to give back, generate significant charitable and economic impact in communities in which it plays, and provide financial opportunities for TOUR players.

In 2011, the three Tours collectively have tournaments in 29 states and in 12 countries and territories outside of the United States. PGA TOUR tournaments are broadcast to nearly 600 million households in 225 countries and territories in 30 languages.

Virtually all tournaments are organized as non-profit organizations to maximize charitable giving. In 2010, tournaments on the three Tours generated $120 million for local charitable organizations, bringing the TOUR’s all-time total of charitable contributions to more than $1.6 billion.

The PGA TOUR’s web site is http://www.PGATOUR.com, the No. 1 site in golf, and the organization is headquartered in Ponte Vedra Beach, FL.

PGA TOUR Superstore Contact: Brittany Rowe, 678.987.7982 or .(JavaScript must be enabled to view this email address)
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PGA TOUR Contact: Chris Smith, 904.273.3379 or .(JavaScript must be enabled to view this email address)
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SOURCE PGA TOUR Superstore

Simon Dyson wins The Irish Open

Simon Dyson wins The Irish Open

Date: August 1, 2011

Nike Golf Athlete Simon Dyson Prevails in Killarney With a Victory at
The Irish Open

BEAVERTON, OR (August 1, 2011) – Nike Golf Athlete Simon Dyson sealed his fifth career win at the Irish Open in a thrilling final round, posting a four under par 67 to clinch the title by one shot. Dyson called his play at the Irish Open, “probably the best golf I’ve ever played.”

Playing consistent golf throughout the week, Dyson utilized his full bag of Nike Golf arsenal, including the precision of his VR Pro Combo irons and VR Pro wedges. Dyson attributed much of his success to his laser like iron shots with his VR Pro Combo irons to beat an impressive field. Sporting Nike Dri-FIT apparel, Dyson wore styles from the European tech and border Nike Golf collections. Providing both style and performance, he also wore the tour-proven Nike Lunar Control shoe.

This victory is Dyson’s first win in 2011 and concludes a great month of golf for theEnglishman, coming off a ninth place finish at The Open Championship. This win moves Dyson into the top 50 in the official world golf rankings and secures him a place in the field at this week’s WGC-Bridgestone Invitational.

Dyson’s Nike Arsenal
• Driver: Nike SQ Sumo” 10.5-degree (UST Attas Proto shaft)
• Fairway Woods: Nike SQ Sumo” 15-degree/3-wood and Nike VR STR8-FIT 19-
degree/5-wood
• Irons: Nike VR Pro Combo (3-PW)
• Wedges: Nike VR Pro 52 and 60-degree
• Ball: Nike ONE Tour D
• Apparel: Nike Golf Tour Collection (European Tech & Border Collections)
• Footwear: Nike Lunar Control

Nike Golf’s 2011 PGA Tour Victories
• Lucas Glover – Wells Fargo Championship
• Charl Schwartzel – The Masters Tournament
• Jhonattan Vegas – Bob Hope Classic

Nike Golf’s 2011 International Victories
• Simon Dyson – Irish Open (PGA European Tour)
• Paul Casey – Volvo Golf Champions (PGA European Tour)
• Charl Schwartzel – Joburg Open (PGA European Tour)
• Pablo Martin – Alfred Dunhill Championship (PGA European Tour)

Nike Golf’s 2011 LPGA Tour Victories
• Suzann Pettersen – Sybase Match Play Championship

Nike Golf’s 2011 Champions Tour Victories
• John Cook – Outback Steakhouse Pro-Am
• John Cook – Mitsubishi Electric Championship at Hualalai
• John Cook – Montreal Championship

Nike Golf’s 2011 Japan LPGA Tour Victories
• Kumiko Kaneda – Fuji-Sankei Classic
___________________
Located in Beaverton, Oregon, Nike Golf designs and markets golf equipment, apparel, balls, footwear,
bags and accessories worldwide. Nike Golf is passionately dedicated to ushering in the future of this great
game by developing ground-breaking innovations that enable athletes to perform at their physical and
mental peak.

For more information on Nike Golf, visit our Web site at http://www.nikegolf.com.
To follow Nike Golf on Twitter visit http://www.twitter.com/nikegolf and to become a fan on facebook go to
http://www.facebook.com/nikegolf.

Nike Athlete John Cook Sizzles at The Montreal Championship

Nike Athlete John Cook Sizzles at The Montreal Championship and Comes Up with his Third Champions Tour Title in 2011

Date: July 4, 2011

Nike athlete John Cook recorded his third title on the Champions Tour in 2011 at The Montreal Championship after posting a bogey-free 6-under-par final round of 66.  Cook now has won eight times in his career on the Champions Tour.

Starting the final round one shot back, Cook’s Nike Method putter quickly went to work for him as he grabbed two birdies on the first and second holes to take the lead. He expanded his lead to three at the turn and made a 12-foot clutch par putt at the 15 hole followed by a birdie on the 17th. Cook ranked second in putts per round with his Nike Method.

With the Nike VR Pro Blades in his bag, Cook ranked sixth in greens in regulation averaging 87%. The Nike VR franchise continues to be a key component for Nike athletes all around the world. In 2011, the Nike VR franchise has won 19 tournament titles on the professional tours, including one major championship by Nike athlete Charl Schwartzel at The Masters.  The Nike Method putter has eight professional wins around the globe this season, including Schwartzel’s major championship victory at The Masters.

Now ranked third on the Champions Tour money list, Cook’s victory brings to 11 the total number of wins by Nike athletes in 2011.

??Cook’s Nike Arsenal
• Driver:  Nike VR STR8-FIT Tour 8.5-degree
• Hybrid: Nike VR 18-degree
• Irons:  Nike VR Pro Blades (3-PW)
• Wedges: Nike VR Blade 53 and VR V-Rev 59-degree
• Ball:  Nike One Tour
• Apparel:  Nike Golf Tour Collection
• Footwear:  Nike Trophy

?Nike Golf’s 2011 PGA Tour Victories?
• Lucas Glover – Wells Fargo Championship
• Charl Schwartzel – The Masters Tournament
• Jhonattan Vegas – Bob Hope Classic

?Nike Golf’s 2011 International Victories
• Paul Casey – Volvo Golf Champions (PGA European Tour)
• Charl Schwartzel – Joburg Open (PGA European Tour)
• Pablo Martin – Alfred Dunhill Championship (PGA European Tour)

?Nike Golf’s 2011 LPGA Tour Victories?
• Suzann Pettersen – Sybase Match Play Championship

?Nike Golf’s 2011 Champions Tour Victories
• John Cook – Outback Steakhouse Pro-Am
• John Cook – Mitsubishi Electric Championship at Hualalai
• John Cook – Montreal Championship

?Nike Golf’s 2011 Japan LPGA Tour Victories
• Kumiko Kaneda – Fuji-Sankei Classic