WILSON GOLF ANNOUNCES NEW REDEFINED STAFF MODEL IRONS

WILSON GOLF ANNOUNCES NEW REDEFINED STAFF MODEL IRONS

Wilson Advisory Staff Member Brendan Steele Collaborates with Wilson LABS on
Next Generation of Staff Model Blades


CHICAGO, January 23, 2019 –  Wilson has officially announced the modernization of a timeless classic with the release of the all-new Wilson Staff Model irons. The company has a rich history of forged “blade” irons, many of which have been played by game’s greats. The new generation of Staff Model irons are an appropriate continuation of the brand’s most cherished product lines.

The Staff Model irons utilize a shape similar to that of FG Tour 100, while retaining Fluid Feel Hosel construction, which helps to move weight and enhance feel. This new Blade also features a milled diamond pattern which frames the score lines. Additionally, a milled face provides players with improved control and feel. The forged 8620 carbon steel is combined with a high polish mirror finish to give the blades a premium finish. For optimum feel, the irons also feature a bore through fluid feel design.  

After racking up two PGA Tour victories with the FG Tour 100 irons, Brendan Steele went back to the drawing board and collaborated with the Wilson LABS team to assist in the development of the new Staff Model irons. Brendan challenged the team at Wilson to create a more modern aesthetic, without sacrificing performance. Steele felt it was crucial to keep the execution consistent and was eager to incorporate his feedback on design, specifically maintaining a thinner top line at address. After two years of development, the new Staff Model blades were finally brought to life.

Steele’s hands on relationship with the brand has been critical to the development of new Wilson golf products. The two sides have worked very well together over the past few years, which made it a no brainer for Steele to officially extend his longstanding relationship with the brand for three more years, through 2021.  

“To be able to genuinely provide my insight on the next generation on FG Tour 100 irons was an experience I’ll never forget,” said Steele. “By design, we crafted the new Staff Model irons to have a similar look as the FG Tour 100, which was critical as I continue to evaluate changes to my equipment.”

The performance of the new irons speaks for itself. Gary Woodland was the first to debut the prototype irons and has seen early success. In his first event at the QBE Shootout in the Bahamas, Woodland made a hole-in-one on a 202 yard Par 3. Just three weeks later, at the Sentry Tournament of Champions in Maui, Woodland led the field in Greens in Regulation, with an impressive 87.5% for the week using the Staff Model irons.

“Through precise performance and visually pleasing aesthetics, the Staff Model irons combine the look and feel demanded by today’s players,” said Jon Pergande, Global Innovation Manager at Wilson Golf. “Brendan’s influence on these irons was impactful and with the phenomenal expertise of the Wilson LABS team, we knew these irons were going to be an extremely polished product.”

XXIO Reveals the All-New XXIO Prime: Indulge in Distance

XXIO Reveals the All-New XXIO Prime: Indulge in Distance

HUNTINGTON BEACH, Calif. — Jan. 18, 2019 — XXIO®, a global leader in premium lightweight golf equipment, introduces the all-new XXIO Prime, easy distance and easy accuracy for moderate swing speed golfers. The new XXIO Prime officially launches in North America on March 1, 2019.

“XXIO Prime is, quite frankly, the most unique and beneficial product ever available to moderate swing speed players. Period,” said Chuck Thiry, Vice President of XXIO USA. “People might think that is marketing hype, but they simply haven’t hit Prime yet.”

XXIO Prime Woods

The new XXIO Prime Woods feature a redesigned hosel structure and reduced stiffness at the tip of the driver shaft, making it easier for moderate swing speed players to shut the face at impact for longer, straighter drives.

Also, the new XXIO Prime Woods are lighter, making them faster while still remaining extremely easy to swing. A new forged cup face, made from Super-TIX® PLUS Titanium, is thinner, lighter and stronger for maximum COR across the entire face for more ball speed and enhanced distance.

“The speed increases, higher launch angles, and draw bias of the new Prime will show immediate results from swing one,” Thiry said. “It’s legit lightweight power for the players that absolutely need it the most.”

Key Technologies:

·         Super-Tix Plus Forged Titanium Cup Face: Forged from Super-TIX® PLUS Titanium, a lightweight yet high-strength alloy, the new Cup Face greatly increases distance performance thanks to a hotter sweet spot that’s noticeably larger than the previous model’s.

·         Unprecedented Lightweight Construction: The SP-1000 Shaft, with TORAYCA® T1100G carbon fiber and NANOALLOY resin, is strong yet extremely lightweight. That, along with weight savings in the grip and club head, produces woods that are remarkably fast and remarkably easy to swing.

·         Groundbreaking Forgiveness Features: With an expanded toe and narrowed heel, a tungsten-nickel inner weight that is low and deep, a lighter hosel repositioned closer to the center of the face, and finally, reduced stiffness at the tip of the shaft, this is our most forgiving suite of XXIO Prime Woods.

XXIO Prime Hybrids and Irons

Reach more greens in fewer shots with new XXIO Prime Hybrids. With an expanded COR across the face, a lower center of gravity, and a straighter ball flight, Prime Hybrids greatly enhance distance and ball speed from anywhere on the course.

Meanwhile, stick it close with new XXIO Prime Irons, providing more distance, more stopping power and a higher launch. Featuring a forged Super-TIX® PLUS Titanium face and CNC milled Speed Grove, new Prime Irons increase ball speed across the face for easier distance and easier accuracy.

Key Technologies:

·         Forged Maraging Steel Cup Face: Forged from Maraging Steel – a lightweight yet high-strength allow – the new Cup Face in the Prime Hybrids greatly increases distance performance thanks to a hotter sweet spot that is noticeably larger than the previous model’s.

·         Super-Tix Plus Titanium Face with Speed Groove: Made from Super-TIX® PLUS Titanium – a lightweight yet high-strength alloy – the new iron faces also feature a CNC milled speed grove that greatly increases COR for a larger, hotter sweet spot that improves ball speed for enhanced distance.

·         Unprecedented Lightweight Construction: The SP-1000 Shaft, with TORAYCA® T1100G carbon fiber and NANOALLOY resin, is strong yet extremely lightweight. That, along with weight savings in the grip and club head, produces hybrids and irons that are remarkably fast and remarkably easy to swing.

·         Groundbreaking Forgiveness Features: With an expanded toe and narrowed heel, plus a crown step that moves weight low and deep, this is our most forgiving suite of Prime Hybrids. Similarly, with two high-density tungsten nickel sole weights and an overall profile that is 3mm shorter than the previous model, this is our most forgiving suite of Prime Irons.

“The XXIO brand continues to grow and continues to impress the moderate swing speed men and women that we believe are the lifeblood of the sport,” Thiry said. “Those players seem to be responding to our focus, and moving forward, we’ll keep the focus on those core players and we’ll remain bullish on our prospects for continued success.” 

XXIO Prime officially launches in North America on March 1, 2019, at a MAP of $259.99 for a single graphite iron, $379.99 for the Prime Hybrids, $579.99 for the Prime Fairway Woods and $849.99 for the new Prime Driver.

For more detailed information on all of XXIO’s offerings click here.

Srixon Unveils Z-FORGED: Next Generation Tour Performance

Srixon Unveils Z-FORGED: Next Generation Tour Performance

HUNTINGTON BEACH, Calif. — Jan. 21, 2019 — SRIXON®, a global leader in golf equipment and innovation, introduces Z-FORGED, a muscle back blade iron crafted for the best players in the world. Srixon’s Z-FORGED officially launches in North America on February 1, 2019.

Z-FORGED begins with two sharp lines at the back, one from the toe and one from the heel, which form its signature double curve design. Z-FORGED elevates iron performance with its forged construction delivering an unrivaled soft feel in a crisp, explosive profile. Designed for the ultimate ball-strikers yet engineered to perform, Z-FORGED is the ultimate blade iron, realized.

“The new Z-FORGED irons are the most compact, most workable irons in our line,” said Dustin Brekke, Engineering Manager. “They were created to give professionals and advanced amateur golfers confidence to hit every shot, while featuring a sole that glides through the turf for better contact and stable spin under any condition.”

Key Technologies:

  • Muscle Back Blade: Classic blade shaping optimized for maximum workability and unmatched feel.
  • Updated Tour V.T. Sole: A newly redesigned Tour V.T. Sole provides more consistent ball striking while maintaining enough versatility to execute any shot.
  • Forged Construction: Forged from a single billet of soft 1020 carbon steel for exceptional feel.

The Srixon Z-FORGED officially launch in North America on February 1, 2019, at a MAP of $142.85 for a single iron, $999.99 for a seven-piece set, and $1,142.84 for an eight-piece set.

ABOUT Srixon®:

Based in Huntington Beach, CA, Srixon®, is part of the Sumitomo Rubber Industries, Ltd. family and enjoys a strong presence on competitive tours worldwide. The professional staff includes players such as Hideki Matsuyama, Graeme McDowell, Keegan Bradley, Inbee Park, as well as many others. Srixon®, with more than 80 years of golf ball manufacturing experience, is committed to providing “Tour-proven, premium golf equipment to passionate golfers seeking to improve their performance while enhancing their experience playing the game of golf.”

AHEAD Unveils Fall 2019 Apparel, Headwear Lineup

AHEAD Unveils Fall 2019 Apparel, Headwear Lineup

Company to Showcase New Offerings at PGA Merchandise Show

NEW BEDFORD, Mass. (Jan. 21, 2019) — AHEAD has announced its new men’s and women’s apparel and headwear offerings for Fall 2019, featuring a fashion-forward lineup to wear on the golf course, as well as an array of casual lifestyle clothing options.

For its men’s apparel line, AHEAD is introducing a brand-new color, Concord, poised to seize upon the trend of purple as one of the season’s hotter colors, according to Chuck Lord, chief creative officer, AHEAD. Concord will be prominently displayed as part of new polo and outerwear offerings, and also will be paired with popular existing colors, True Navy and Carbon, to create what Lord termed “several striking combinations that will hold appeal for a variety of ages and tastes.”

The company enjoyed considerable success with its Almalfi/Steel collection and for Fall ’19 has added a Flame accent to provide additional pop. This orange accent will be added to both the polo and pullover.

Concord also will be featured in the AHEAD Essentials men’s collection for Fall ’19 — first as a solid in the Fairway Performance polo, and second as part of the lineup of its “feedstripe” shirts.

Amalfi/Steel and True Navy/Concord are two new color combinations being added to the collection’s half-zip knit pullover line, while new collar stitching has been added to the entire line of eight colors.

Other new Essentials offerings include the Herringbone Print Quarter-Zip Pullover and the Hybrid Quarter-Zip Pullover. According to Lord, AHEAD has received considerable buzz with its pullovers over the past several seasons and the company expects the new fashion-forward herringbone print options to be met with similar approval.

Kate Lord

AHEAD’s Kate Lord women’s line is introducing two bright new, trending colors for Fall ’19. In one stylish collection, Nectarine is paired with existing Raspberry as well as black to create attractive polo, skort and outerwear options.

Daffodil debuts in the other new collection and is paired with Surf and True Navy to give women several sporty options. Azul adds another coordinating color for sleeveless polos and pullovers. Kate Lord also will be offering two diamond-print skorts that incorporate all the colors from their respective collection.

Kate Lord also will be introducing a Reverse Heather Fleece in three colors: Charcoal, True Navy and Petal.

Lord said the company continues to pride itself on its innovative, eye-catching ornamentation techniques that consistently achieve new heights in popularity on its apparel options. “We’re again very graphic-driven for Fall 2019 and when it comes to our ornamentation techniques, nobody does it better than AHEAD.”

Headwear

Long known for its innovative and popular headwear, AHEAD will be introducing its first-ever women’s brimmed sun hat for Fall ’19. Designed with a high-end Taslon fabrication, the Tiffany hat is moisture wicking with UPF sun protection and also features a ponytail holder in the back. Also set to debut is a new cap that is made of performance nylon and uses the actual fabric from the Fall ’19 Kate Lord fashion collection to adorn the visor lip and back closure strap. The Zoey will debut in three colors — Daffodil, Raspberry, and Surf.

New headwear options for men include the Cameron, a new take on AHEAD’s current “Cotton Linen Snap Back” cotton-linen mesh back cap. Lord said the company enjoyed such positive feedback on the cap, it decided to create a “solid” version of that cap. It will be introduced in two colors: Navy and Carbon linen. The Jordan, a textured performance fabric cap, will make its debut in eight colors. The nylon fabrication is moisture wicking, breathable, and lightweight.

The new Fall 2019 AHEAD men’s lines, Kate Lord women’s lines, headwear, and accessories, all will be featured at the PGA Merchandise Show Jan. 23-25 in exhibit booth 4757 at the Orange County Convention Center in Orlando, Fla.

At its booth, AHEAD will be giving away a limited number of special bottle openers celebrating the 20th anniversary of AHEAD’s partnership with golf legend Jack Nicklaus. AHEAD will have one of its engraving machines operating in the booth and will engrave each recipient’s name on the bottle opener. In spring 2018, AHEAD renewed its relationship with Nicklaus to continue representing the company’s headwear.

For more information about AHEAD, visit aheadweb.com. To access the company’s online shop page, visit aheadusashop.com.

About AHEADwww.aheadweb.com

Founded in 1995, AHEAD is a multi-dimensional brand with a proven track record of success distributing headwear, apparel, and accessories to the green grass, resort and corporate markets. Its single focus of providing quality products, with innovative, high-quality design, and merchandising concepts has led to more than 20 years of continued growth and expansion. AHEAD is a leading supplier of headwear to the USGA, PGA of America, Ryder Cup and numerous PGA Tour events in addition to more than 5,000 green grass and resort shops throughout the world. Among active professional golfers who wear AHEAD gear on the course are Jim Furyk and Brittany Lincicome. Golf legends Jack Nicklaus and Annika Sorenstam wear AHEAD exclusively.

Bridgestone Golf Uses Ball Fitting Data To Design New Balls

Bridgestone Golf Utilizes 12-years Of Ball-Fitting Data To Build Balls With Unparalleled Distance and Forgiveness– e12 SOFT and e12 SPEED

COVINGTON, Ga. – (January 22, 2019) – Bridgestone Golf, the #1 Ball-Fitter in Golf, unveiled today its innovative e12 family of golf balls, using 12 years of proprietary ball-fitting data to take distance and accuracy performance to a new level.  The e12 family of balls builds upon the 3-piece, surlyn construction, spin-reducing forgiveness of Bridgestone’s popular e-series, now with more power than ever before.

The e12 family includes two models – e12 SOFT and e12 SPEED – delivering increased firepower off the tee and reduced sidespin for players who need it most.  Both of the e12 balls feature Bridgestone’s proprietary new Active Acceleration Mantle layer as a key component of their 3-piece construction.  The Active Acceleration Mantle is comprised of a new High Performance Polymer material that provides increased thrust and higher initial velocity at impact, while allowing Bridgestone to soften the core for greater forgiveness and enhanced feel.  In addition, each of the balls utilizes Bridgestone’s Delta Wing Dimple pattern for less drag and optimized aerodynamics. The e12 SOFT is designed specifically for players with less than 105 mph swing speeds who fight sidespin challenges, while the e12 SPEED is intended for higher swing speed players (greater than 105 mph) who struggle with accuracy off the tee.

“With the benefit of 12 years of ball-fitting data, we have amassed an incredible body of data that has allowed our R&D engineers to pinpoint specifically what causes players to lose distance and accuracy in golf ball construction,” said Elliot Mellow, Golf Ball Marketing Manager, Bridgestone Golf.  “Contrary to the traditional school of thought in golf ball design, where power comes solely from the core, our new Active Acceleration Mantle actually allows us to derive additional power from the mantle layer to boost distance. We’ve created the ‘holy grail’ of distance performance golf balls – a 3-piece surlyn construction that minimizes sidespin to provide ultimate forgiveness, while delivering velocity needed to ensure maximum distance.”

The Bridgestone e12 SOFT and e12 SPEED balls will hit retail on February 15th, 2019 and feature a street price of $29.99 per dozen.  In addition to the classic white version, the e12 SOFT will also be available in bright Matte Green, Matte Red and Matte Yellow colors.

In addition to the new e12 SOFT and e12 SPEED, Bridgestone Golf has a diverse portfolio of golf balls, designed based on information gleaned through ball-fitting, to meet the needs of a wide range of player performance characteristics, including the popular TOUR B series. For more information on the company’s entire offering of golf balls and for help selecting the right ball for you, visit bridgestonegolf.com.

About Bridgestone Golf

Based in Covington, GA, Bridgestone Golf USA manufactures premium golf balls, clubs and accessories under the Bridgestone and Precept brands. The company started making golf balls in 1935 and today has more golf ball design patents than any other company. Beginning in 2006, Bridgestone revolutionized golf ball selection with its custom ball-fitting program, identifying a golfer’s ideal golf ball based on personal swing characteristics. Today, as the #1 Ball-Fitter in Golf, Bridgestone has conducted over 2.1 million fittings via a combination of live-fitting, online selection and its B-FIT App.  The consumer data gathered from ball-fitting continues to inspire Bridgestone’s innovative new golf ball designs, yielding industry-leading performance products for the entire range of players, from recreational golfers to the best in the world. Bridgestone Golf is proudly represented on international professional tours by icons such as Tiger Woods, Fred Couples, Matt Kuchar, Bryson DeChambeau and Lexi Thompson.  Bridgestone Golf USA is a wholly-owned subsidiary of Bridgestone Sports Co. Ltd., headquartered in Tokyo. More information:  bridgestonegolf.com.

Tee Time Central Launches At 2019 PGA Show

Tee Time Central, a Software Service and Course Management Suite, to Launch at 2019 PGA Merchandise Show

Tee Time Central Offerings Highlighted by a Booking Engine and Call Center for Courses

MYRTLE BEACH, S.C. — Tee Time Central, a software service and course management suite designed specifically for the golf industry, will debut at the 2019 PGA Merchandise Show January 23-25 in Orlando, Fla.

Tee Time Central (TTC) was created for the golf industry by course owners, operators and industry professionals. Tee Time Central will share booth 3117 with Chronogolf, which offers innovative, cloud-based software and marketing solutions.

Tee Time Central provides courses a booking engine, central reservation system, call center, and package company platform. Utilizing cutting edge technology, Tee Time Central allows courses to increase efficiency, reduce costs, boost revenue, and improve customer service.

“Tee Time Central is a golf specific platform, bringing a variety of services under one umbrella in a way that will help courses maximize revenue and efficiency,” said Justin Binke, Tee Time Central’s director of marketing. “From the game’s most versatile booking engine to our call center, which will untether PGA professionals from the golf shop counter, Tee Time Central will help improve golf course operations.”

TTC has partnered with Chronogolf and will serve as the call center for courses utilizing Chrono’s software.

“We are excited to partner with Tee Time Central to provide our courses with a call center staffed by people who understand the game,” said Matt Welliver, vice president of corporate development for Chronogolf. “This is a partnership that will benefit golfers and, by extension, courses using Chronogolf software.”

Tee Time Central’s call center is setup to be an extension of a course’s golf shop – staffed by golfers who understand the needs of players and courses, a value-add no other program in the game offers.

The online booking engine integrates with course websites providing customizable add-on products, accepts many tee sheet platforms, and multi-player groups on multiple courses.

For more information, go to www.TeeTimeCentral.com.

About Chronogolf:
Chronogolf provides innovative cloud-based software and marketing solutions to golf courses ranging from online booking, electronic tee-sheet, member management, tournaments management, customer loyalty and point of sale solutions for golf shops, snack bars and restaurants. Over 500 golf courses trust Chronogolf as their software provider across the world. Chronogolf’s headquarters are in Montreal, with offices in Vancouver, Lyon, Phoenix and Richmond. Visit pro.chronogolf.com for more information.

Westin Mission Hills Hosts Amateur Tournament

RANCHO MIRAGE, CA – January 22nd, 2019 –The Westin Mission Hills Golf Resort & Spa is hosting The Rancho Mirage City Amateur Championship Golf Tournament. Sponsored by the City of Rancho Mirage, this is the first of its kind in this city and will become an annual event. The two-day tournament, for amateur golfers with an established GHIN handicap index, will be held on March 26-27th

The tournament will utilize both of the resort’s championship golf courses, the Pete Dye Course and the Gary Player Course. Whether playing the Pete Dye Resort Courses’ challenging yet forgiving design, or the Gary Player Signature Courses’ great and friendly layout, each will deliver the finest golf experience in the Palm Springs area. At a medium to advanced level, each course offers some of the best greens in the desert and features stunning desert scape and mountain skyline views.

The tournament format will be an individual aggregate stroke play event over 36 holes of competition. There will be five flights – Championship, Sinatra, Davis Jr, Martin & Bishop. The top three places for each flight will receive a trophy.  Practice rounds are available at the resident card rate after 11am the week prior to the event. 

The entry deadline to participate in this tournament is March 19th. Residents of Rancho Mirage can register for $225 per player, non-residents are $250 per player. Each registry includes green fees, catered breakfast and catered awards celebration. 

To register: https://www.playmissionhills.com/rancho_mirage_city_amateur/

About The Westin Mission Hills Golf Resort & Spa

The Westin Mission Hills Golf Resort & Spa is a 512 room, AAA four-diamond resort nestled in the heart of the Coachella Valley. Spread out over 365-acres, the greater Palm Springs area resort offers spacious guest rooms and suites, over 65,000 square feet of meeting space, two championship golf courses, an intimate spa, seven lighted tennis courts, three pools, a 75-foot waterslide and multiple dining options to include the signature Italian restaurant, Pinzimini. For more information, please visit www.westinmissionhills.com

MyrtleBeachGolfTrips.com Unveils Founders Group All-Inclusive Package

MyrtleBeachGolfTrips.com Unveils Founders Group All-Inclusive Package


King’s North at Myrtle Beach National Golf Club

22 Courses, Free Range Balls, Lunch and 2 Drinks Daily Highlight New Offer

MYRTLE BEACH, S.C. —  MyrtleBeachGolfTrips.com has unveiled its newest package – the Founders Group All-Inclusive – and players are flocking to the offer, which allows them to choose among 22 of the area’s best courses and includes free range balls, lunch and two draft beers each day.

The Founders Group All-Inclusive golf course lineup features many of the Myrtle Beach area’s most prominent layouts, including top 100 caliber designs in the Grande Dunes Resort Course, TPC Myrtle Beach and King’s North at Myrtle Beach National.

Pawleys Plantation and Long Bay Club, both highly regarded Jack Nicklaus designs, World Tour Golf Links and Pine Lakes Country Club, Myrtle Beach’s first course, are also among the headlining layouts in the package.

The Founders Group All-Inclusive can be booked as golf-only or stay-and-play package, and it begins at just $55 per day for tee times.  

[COMPLETE PACKAGE DETAILS]

“Myrtle Beach has golf’s most attractive combination of quality and value, and the Founders Group All-Inclusive package has an abundance of both,” said Justin Binke, director of marketing for MyrtleBeachGolfTrips.com. “A quality round golf, lunch and a couple drinks of your choice is a recipe for a great day, and MyrtleBeachGolfTrips.com provides all of it with the Founders Group All-Inclusive offer.”

The package’s complete lineup of courses also includes: Aberdeen Country Club, Burning Ridge, Colonial Charters, Founders Club, Indian Wells, Litchfield Country Club, SouthCreek at Myrtle Beach National, West Course at Myrtle Beach National, PineHills and Palmetto courses at Myrtlewood, River Club, River Hills, Tradition, Wild Wing Avocet and Willbrook Plantation.

MyrtleBeachGolfTrips.com is the Grand Strand’s ultimate resource, providing players access to the area’s best package offers, videos, latest news, and more than 100,000 player reviews to help plan and book a golf vacation.

For more information, visit www.MyrtleBeachGolfTrips.com or call 866-694-2448.

About Founders Group International
Founders Group International (FGI) is the foremost golf course owner-operator company in the Southeastern United States. Formed in 2014 through various purchases and the 2015 acquisition of National Golf Management, FGI owns and operates 22 golf courses (423 holes) in and around Myrtle Beach, S.C., America’s seaside golf capital.

Those courses include Pine Lakes Country Club, the “granddaddy” of Myrtle Beach area courses; TPC Myrtle Beach, host site of the 2019 NCAA Division I men’s golf regional and Dustin Johnson World Junior Golf Championship; and Grande Dunes Resort Club, home of the Grande Dunes Golf Performance Center.

FGI administers http://www.MBN.com, a leader in online tee time bookings, as well as package outlet Myrtle Beach Golf Trips. With the help of Golf Insider’s 100 percent player-generated course ranking system, thousands of golfers plan and assemble their ideal golf itineraries through FGI’s assets, including “top-100 caliber” courses Pawleys Plantation Golf & Country Club, King’s North at Myrtle Beach National Golf Club, and more than 80 other Myrtle Beach area courses.

More information about Founders Group International is available at http://www.foundersgroupinternational.comhttp://www.mbn.com or MyrtleBeachGolfTrips.com.

WILSON GOLF INTRODUCES SUPERLIGHT D7 DRIVER AND WOOD LINE

WILSON GOLF INTRODUCES SUPERLIGHT D7 DRIVER AND WOOD LINE

The new D7 line with RE-AKT Technology delivers faster club head speed for longer distances.

CHICAGO, January 14, 2019 – Today, Wilson Golf officially launched the new D7 driver along with the line of D7 woods and hybrids for the 2019 season. Highlighted by its superlight design, the D7 driver, woods and hybrids provides golfers with greater ball speeds for longer distances, and ultimate playability when attacking the green.

With a club head weight of just 192 grams, the Wilson Staff D7 driver features RE-AKT Technology plus a combination of superlight design and reactive face technology to deliver faster club head speeds and ball speeds for longer distances off the tee.

Engineered with the [K]omposite Crown Design, the D7 crown features a layer of Dupont Kevlar® between carbon fiber to neutralize vibration and produce a sharp, crisp sound and ultimate feel.

“The process of creating the D7 driver started with designing the head shape and then stripping out nearly 25 grams of excessive weight,” said Jon Pergande, Global Innovation Manager at Wilson Golf.  “This weight was strategically returned to the head with the goal of improving the sound of the driver and optimizing ball flight with Dynamic Launch Control.”

Dynamic Launch Control strategically positions internal weights in each head to aid different swing speeds. The 9.0o degree for players with a fast swing speed with weighting forward in the head for lower launch and spin; the 10.5o for those with a moderate-to-fast swing speed with weighting in the middle of the head for a higher launch and spin, and the 13.0o is perfect for a slow-to-moderate swing speed with weighting further back and towards the heel for the highest launch and spin rate with a draw bias.

The D7 driver is available with the new UST-Mamiya Helium Series shaft that’s played on Tour. Lightweight with extreme stability, the shafts options are available in A-flex (45 grams), R-flex (46 grams) and S-flex (57 grams). The new Wilson Staff MicroLite Lamkin grip maintains a traditional feel in a super lightweight construction.

Fairway Woods and Hybrid

Wilson Staff D7 fairway woods and hybrid offer a dramatic change to previous distance versions, starting with a head shape inspired by input from Wilson Tour players.

The new lightweight crown construction features thin-cast pockets which reduces five grams of weight and promotes the superlight design.

“By removing excessive weight and changing the structure of the clubs, we see that the D7 woods and hybrids make a significant gain in performance,” said Jon. “As with the D7 driver, the D7 fairways and hybrid can be swung faster with the same effort to give golfers the desired distance.”

A Carpenter Custom 455 Stainless Steel face insert provides a thin, hot face, increasing both feel and distance.

The D7 fairway wood is available in three loft options – 15˚ (3-wood); 18˚ (5-wood); and 21˚ (7-wood) – with the same UST-Mamiya Helium Series shaft and Wilson Staff MicroLite Lamkin grip as used on the driver. Left hand models are available in 15° and 18° loft options.

The D7 hybrid is available in four loft options (19˚, 22˚, 25˚ and 28˚) with the UST-Mamiya Recoil shaft in A-, R- and S- flexes at 65 grams. The grip is the Wilson Staff classic Lamkin Crossline pattern grip. Left handed versions are available in 19°, 22˚ and 25° loft options.

The D7 driver, woods and hybrid will be available for purchase on Wilson.com and at golf retailers on Monday, Jan. 21st.

Price Information

Driver – $299.99

Fairway Wood – $199.99

Hybrid – $179.99

About Wilson Golf

For 100 years, Wilson Golf has designed, manufactured and distributed premium and recreational golf equipment throughout the world.  Since 1914, Wilson Staff irons have won 61 major championships, more than any other iron manufacturer in history.  The winning tradition continues today by delivering the highest quality equipment to all golfers to enhance performance on the course and overall enjoyment of the game.

About Wilson

Chicago-based Wilson Sporting Goods Co., a division of Amer Sports, is the world’s leading manufacturer of sports equipment, apparel and accessories.  Through its dedication to creating products that enable athletes at every level to perform at their best, Wilson has earned its place as a leader in sporting goods for over a century.

Billy Casper Golf Earns Unanimous Vote to Continue Managing Currie Golf Courses (Midland, MI)

Billy Casper Golf Earns Unanimous Vote to

Continue Managing Currie Golf Courses (Midland, MI)

(RESTON, VA) – Billy Casper Golf (BCG) – the innovative manager of golf courses, country clubs and resorts – was unanimously approved to continue operating Currie Golf Courses in Midland, Mich.

The Midland City Council voted on BCG’s extension for its three distinct layouts – Currie West (18 holes), Currie East (nine holes) and a par 3 course.  BCG oversees clubhouse operations, property maintenance, marketing and sales, staffing and training, food-and-beverage, financial management and other functions.

Over the past five years, BCG has significantly reduced Currie’s operating deficit, enhanced course conditions and grown junior programming.  Next year, it is expected to become a regional First Tee host location.

Currie has also solidified its status as a venerable tournament venue. In 2015, it unveiled a new driving range that will be put to good use next summer when Currie will serve as the host practice facility for the LPGA’s Dow Great Lakes Bay Invitational. This past July, Currie West hosted a U.S. Amateur Qualifier.

“Billy Casper Golf has been an excellent business partner over the past five years,” says David Keenan, Assistant City Manager, City of Midland. “The vast experience and positive track record they bring to the relationship has enabled the City to achieve many of its financial and operational goals.”

“We’re proud of the way the Billy Casper Golf team has improved course conditions and service standards at Currie,” says Nick Bednar, Vice President of Operations at BCG. “This has anchored our ability to raise Currie’s profile in mid-Michigan and attract new players in droves.”

More information: www.curriegolf.com, 989.839.9600

About Billy Casper Golf

Billy Casper Golf is one of the largest privately owned golf course management companies in the U.S., with nearly 150 properties in 29 states.  Headquartered in Reston, Va. – with regional offices across America – BCG has nearly 30 years of results-driven expertise.  The company specializes in full-service course management as well as assistance in specific segments of the golf business, including course and property maintenance, staffing and training, career growth, clubhouse operations, food and beverage, merchandising, golf instruction, marketing and public relations, special events and financial management.

BCG continues to evolve the golf experience through customized solutions and innovative programs like the annual World’s Largest Golf Outing – a national golf fundraiser conceived by BCG Chairman and CEO Peter Hill.  The company recently launched its newest management solution, Billy Casper Signature, as a boutique division focused on country club, resort and private club management.

Other BCG-managed courses in Michigan include Fellows Creek Golf Club (Canton), Hilltop Golf Course (Plymouth), Sanctuary Lake Golf Club (Troy) and Sylvan Glen Golf Course (Troy).

More information:  www.billycaspergolf.com, 703.761.1444

About Currie Golf Courses

Located along the banks of the Tittabawassee River, the complex features a 6,493-yard, par 72, 18-hole course (Currie West), nine-hole layout (Currie East) and par 3 course (practice facility); Currie has something for players of all abilities. Designed by Michigan golf course architect Jerry Matthews, Currie West features five tee boxes to suit new and experienced players. Currie East – the original 18-hole layout – was designed and constructed by namesake Gilbert Currie and was shortened to nine holes in 2015 to accommodate the new driving range. The practice facility also features the par 3 course, putting green and short-game area. The clubhouse houses a fully-stocked golf shop and Gil’s Grill with adjacent pavilion. Other highlights include The Currie Golf Academy, junior golf programming and FootGolf, Currie’s newest offering.

More information: www.curriegolf.com, 989.839.9600